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Yellow Letters and Targeted Mailing Lists: A Winning Combination

Dave Schaaf

Peanut Butter and Jelly, Macaroni and Cheese, Cake and Frosting … all are amazing duos in life. They compliment each other. However, there is another great duo you might not have heard: Yellow Letters and Targeted Mailing Lists!

Yellow Letters in hand addressed envelopes are a great way to market to your target audience. The hand addressed envelope looks like an invitation or a letter from a dear friend. They are more likely to get opened and, in turn, increase your response. Once your leads open the envelopes, they will see a unique, personalized letter. So what will they do? Read it!

Still, while letters do a lot of the heavy lifting so to speak, the mailing list is equally crucial to a successful campaign. Who is receiving your mail piece? A mailing list can determine how a campaign performs. If your letters are not reaching motivated leads, your message may not bring in much response. However, making sure to use a high quality, targeted mailing list will help your message reach your ideal audience.

At Yellow Letters Complete, we offer both marketing letters and targeted mailing lists! Our tested and proven yellow letter templates will stand out in a crowd and get your phone ringing. We also offer several mailing lists and a variety of filters. We even suppress our mailing list data for six months, meaning you have exclusive access to the leads we provide for at least six months. Talk about a winning combination!  

While both Yellow Letters and Targeted Mailing Lists offer several benefits individually, they can truly shine when working together! A good direct mail marketing campaign will not go unnoticed. By pairing your yellow letters and targeted mailing lists, you can get motivated leads calling YOU!

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